Joining Pankaj Tripathi in the lead are esteemed actors #PawanMalhotra, #GeetaAgarwal, #RajeshKumar, and several talents from the local Bhojpuri film industry, creating a rich blend of national and regional talent.

Speaking about his return to work with director Amit Rai, Pankaj Tripathi shared, “OMG 2 was a very special film for me—not just because it marked my first solo more than 180-crore box office success, but because it connected with people on a human and emotional level. Working with Amit again feels like a natural progression. His storytelling has depth, honesty, and a sense of purpose that I deeply relate to. This story is rooted in the soil of Bihar—my home, my identity. As an actor, there’s nothing more fulfilling than being part of a story that is both entertaining and socially meaningful.”

Director Amit Rai, known for his sensitive and thought-provoking storytelling, also expressed his excitement about the project, “Collaborating with Pankaj Tripathi again is like returning to a creative space where truth and performance meet seamlessly. This film is a heartfelt exploration of human relationships, resilience, and the social fabric that binds us. The support from Bihar Film Nigam has been invaluable, and we are committed to not only telling a powerful story but also celebrating local talent, landscapes, and life. This is more than just a film—it’s a reflection of lives lived and lessons learned.”

With its compelling narrative, rooted setting, and powerhouse cast, this collaboration between Pankaj Tripathi and Amit Rai is poised to touch hearts and spark conversations once again.

By Keerti Kadam

The post Pankaj Tripathi and ‘OMG 2’ director Amit Rai are joining hands once again! first appeared on Latest News, Breaking News, National News, World News, India News, Bollywood News, Business News, Politics News, Sports News, Entertainment News - CineBuster.

PR is ever-evolving. From print to video, online and social media, everything is coexisting. I feel instant information flow is the order of the day. It’s like fast food culture, but some stability is needed in the way the industry functions.

How do you incorporate social media into your PR strategies, especially with the rise of short-form content like reels and shorts?

PR has to be customized as per the client’s requirements. The client needs to be educated and informed about how the media operates. Actors have a lot of misconceptions about PR. A strategy needs to be customized as per the personality, and it has to be made relevant as per the profile potential and realities.

How do you prepare for and manage a PR crisis?

We first understand the situation, evaluate the pros and cons of the strategy, and then take immediate action through releases. Client has to be constantly updated, guided and explained what is being done and why.

How has the relationship between PR professionals and journalists changed in the last year?

Most of them are fast-paced workers but are multitaskers too. We have to give them leverage and vice versa. The pressure of competition, breaking news, and interviews of A-listers is there all the time. There are some genuine journalists who suffer because of so-called influencer culture. Influencer types do shoshebazi, which ironically is accepted by a lot of actors because of the influencer’s brand value. Everyone wants to give an interview to someone who is impactful on social media, but his or her nature or personality is immaterial. Quick, short-term gains are what many celebs fall for.

What challenges do you face in pitching to traditional media outlets versus digital or social media platforms? What is the most rewarding aspect of working in public relations today?

You surely feel good when your hard work makes a difference in someone’s career. The positive side is managing a wide variety of personalities. You end up increasing your patience and maturity too in the process. Social media is for us, and we are not for social media. There was a time when we used to crave watching the sex appeal of actors on the big screen, say, for example, #UrmilaMatondkar in Rangeela or #ManishaKoirala in 1942: A Love Story, but now some actors are going all out on social media. The novelty factor is missing because of the instant access. No one cares how much is too much. They feel everyone is doing it, so I should do it too.

How do you handle the situation when a loyal client leaves you?

Not one but three clients left us in 2024, and I surely take it in my stride. What can you do when people imagine things and believe only what they want to? I have stopped reacting, and my mindset is that leaving us is their loss, not ours. Who were or are meant to be part of our career journey will stay. True and honest people don’t need to explain or defend themselves unnecessarily all the time. I am a workaholic, and that is inevitably visible in my work, attitude, personality, and way of functioning. Honestly it is their loss totally, as we are the best when it comes to work. It’s not arrogance; it’s just knowing our own worth. Even the best of so-called good people have shown their immature side by getting carried away with rubbish planted about me and proving that they don’t even have common sense, let alone rationalised objectivity. Irony is they believed what was told just because they wanted to or wanted to imagine things out of their own frustrations.

We as a team bring certain positivity and objectivity, and we are very straightforward and not a yes man to pamper a client’s ego. We try to be their friend, philosopher, and guide and educate them and stand for what is right. Whosoever has worked with us has flourished.

Do you have any industry friends?

I don’t have any friends. I don’t believe in friendships. Friendship is an illusion. People say something, imagine something else, and do something else. I don’t fit into any friendship format. I am too obsessed with my work to have time or inclination for any friendships. Everyone is fighting their own battles, and it is foolish to expect from people who don’t even have clarity and consistency in their relationships. Trust is the base of any personal as well as professional relationship. Actors who claim that if they keep someone in their heart, they keep them there forever, are the biggest fakes.

In which industry you don’t find weed-like clients or you don’t feel bitter about certain happenings, but you have to be graceful and mature. One has to let go or overlook so many happenings. I have always believed ‘raat gayi, baat gayi,’ so I have no grievances against anyone. To be affected by people with bad vibes is giving them too much importance. Frankly, we are that PR team that needs to be deserved. People who left us didn’t deserve the best, I guess.

Which are the relationships that have stood the test of time and circumstances?

#ArjunBijlani, #EijazKhan, #ShivinNarang, #SumbulTouqeerKhan, #RajeshKumar, #NiveditaBasu, #AdaaKhan, #DelnaazIrani, #RaviDubey, #SharadMalhotra, #AniruddhDave, #ShivangiVerma, #HimanshuMalhotra, #FlorianHurel and Producer #RajanShahi, #PrateekSharma and #ParthShah, #BinaiferrKohli trust our professionalism and value us. Sense of professionalism and basics of these people are perfect at human level and that reflects in the way they function. We love to go extra mile for all of them as these associations have been long term and they are all very real, honest and are good humans.

What do you have to say about the competition?

Firstly, there is space for everyone, and there is enough work in the industry. Secondly, we mind our own business and are focused on what we have. We are the best and work with the best intentions. We don’t consider anyone our competition. ‘Jo prapt hai paryapt hai’. Like-minded people attract each other. We attract people who are serious about their careers and are good human beings too. We don’t judge anyone and take work by gut feeling. Few mediocre PRs call us old-fashioned PR, gossipy PR, and what not behind our back, and that is why they are behind our back. If we were not the best, why do we have the goodwill and the best reputation and the best clients?

Any suggestions for actors who want to hire you?

Don’t involve your manager or family members in your professional/personal PR. When you have come to the best, trust them with all honesty. If you have come to an expert, trust their expertise. It takes time to build a profile. Durable fame and goodwill is not a two-minute Maggi. Be a good human being and don’t change with popularity or success. The more honest and cooperative you are with your PR team, the better the result will be. We are real people and do and deliver what we say. If you are obsessed with your career or are ambitious then we are the best for you. Please have good relationship with Money. Money is energy. It is to be given with right attitude and love. Spending on PR is investment not expenditure.

What advice would you give to someone who’s just starting a career in PR?

Think twice if you are willing to work 24/7 like an addiction. Focus on yourself and your work. It is your heart that needs to be glamorous, and don’t get fooled by outer glamour or the social media of actors. Actors are as normal as anyone else, but their perception value makes them different.

You are fond of philosophy and shayari. Share a few lines you believe in.

Outside friendships don’t suit everyone, so choose to be your own best friend.

Baduao ka Zbaan se Nikalna Zaroori Toh Nahi, Agar Kissi ki Ruh Tadapti Hai aapki Wajah Se Toh aapka aane wala kal bhi acha nahi hoga!

Kehthe hai jab baat izzat pe aa jaye toh saamne dosti ho ya mohabaat chod deni chhaiye , kehte hai na ek sher hai khud pe waar ke pheke hai aise waise bahut, mera gurroor salamat rahe tere jaise bahut!

Be kind to people even if they are being mean, rude, and selfish to you, because eventually it won’t be between you and them, but between you and supreme power.

As you sow, so will reap. If you leave good people or forget good people who supported you when you were struggling or were nobody or in your hard times, the Universe will ask you for an explanation.

You are known by the company you keep. Who represents you, who you mingle with matters.

If you don’t leave your past in the past, it will destroy your future. Live for what today has to offer, not for what yesterday has taken away

Karma justice happens in this lifetime only gone are the days when you had to wait for the next birth.

Never keep any money due of anyone because if you do, it will happen with you ten times more in this life time only especially when you least expect it..

Be kind to people even if they are being mean, rude, and selfish to you, because eventually it won’t be between you and them, but between you and supreme power.

By Keerti Kadam

The post PR consultant Prashant Golecha says, “We don’t consider anyone our competition”! first appeared on Latest News, Breaking News, National News, World News, India News, Bollywood News, Business News, Politics News, Sports News, Entertainment News - CineBuster.

The post Khet Khet Mein anchor Rajesh Kumar says, “If we organize farming in a unified way, our challenges will be resolved much faster”! first appeared on Latest News, Breaking News, National News, World News, India News, Bollywood News, Business News, Politics News, Sports News, Entertainment News - CineBuster.

#AmazonminiTV, #Amazon’s free video streaming service, has been making waves with its path breaking content library. The streaming service recently released the fourth installment of its fan-favourite family drama, Yeh Meri Family. Featuring a talented cast, including #JuhiParmar, #AnngadRaaj, #RajeshKumar, and #HetalGada, this series weaves a heartwarming tale of family dynamics, relationships, and personal growth.

Juhi Parmar ingeniously brings her character Neerja Awasthi, a doting mother, to life in the series, which seamlessly blends with her own motherhood journey, creating an unforgettable emotional resonance that has stolen the hearts of millions. She expressed, “A mother’s love is pure, unwavering, and eternal. My love for my daughter mirrors Neerja’s, a love that knows no limits. Though the approaches may differ, the intensity of this devotion remains the same. In this beautiful convergence of life and art, both Neerja and Juhi embody the universal language of motherhood. A mother’s love is the anchor that holds families together, the kind of love that transcends time, circumstances, and generations.”

Get ready to revel in the nostalgia of the 90s with a fresh wave of laughter, tears, and unforgettable moments. Join the Awasthi family, once again, as they navigate life’s ups and downs, celebrating the unbreakable bonds of love and togetherness. Yeh Meri Family S4 is now streaming exclusively on Amazon miniTV, available on Amazon’s shopping app, Prime Video, Fire TV, smart TVs, and Play Store.

By Keerti Kadam

The post ‘Yeh Meri Family S4’ actor Juhi Parmar says, Both Neerja and Juhi embody the universal language of motherhood”! first appeared on Latest News, Breaking News, National News, World News, India News, Bollywood News, Business News, Politics News, Sports News, Entertainment News - CineBuster.

Yeh Meri Family beautifully captures the nuances of a middle-class family from the 90s. Set in the spring of 1995, the third season will dive deeper into the lives of the Awasthi family as they come together to deal with life’s ups and downs. The new season, led by an incredible ensemble, promises to be an engaging blend of nostalgia, humor, and touching moments. Exploring the complexity of family interactions and coming-of-age experiences, Yeh Meri Family Season 3 is certain to have viewers laugh, cry, and reminisce alongside the Awasthi family.

The new season of Yeh Meri Family is now available to stream exclusively, on Amazon miniTV for free, accessible with the click of a button on Amazon’s shopping app, Playstore, and Fire TV.

The post Amazon miniTV celebrated 4th April as ‘Family Diwas’ with fans! first appeared on Latest News, Breaking News, National News, World News, India News, Bollywood News, Business News, Politics News, Sports News, Entertainment News - CineBuster.

Set against the backdrop of the enchanting spring of 1995, Yeh Meri Family S3 beautifully summarizes the intricacies of family dynamics, reminiscing the good old days and unbreakable bonds. As the Awasthi family navigates through the complexities of life, each moment unfolds with a perfect balance of warmth, laughter, and nostalgia. From the bustling streets to the cozy confines of home, relive the glory days of Bollywood, when Salman and Shahrukh ruled the hearts, and each century made by Sachin sent the nation into a frenzy of excitement. A heartfelt treat for viewers, the narrative will transport them back to the time when owning a Maruti 800 was a symbol of status, and evenings spent at home with family and friends were cherished beyond measure.

Amogh Dusad, Head of Content, Amazon miniTV shared, “Amazon miniTV is thrilled to announce the return the third season of Yeh Meri Family. A family drama that has carved its place in the hearts of viewers, it promises to take viewers on a nostalgic trip with its endearing characters and relatable storyline and gives a warm hug to everyone.”

Juhi Parmar sharing her thoughts on being back with the third season, said, “Neerja has gotten so much love from the audience and I am thrilled that I have gotten to play such a relatable yet fun character. I am excited about Yeh Meri Family Season 3 as the flavor continues and so does the entertainment. All of us love nostalgia and the 90s and Yeh Meri Family is just that, the simple old days of life. As for Neerja, she’s here to remind you that love compassion and discipline can exist together, that’s the balance of life!”

“Returning for the third season of Yeh Meri Family fills me with an immense sense of joy and nostalgia. Sanjay’s character resonates with me on a profound level as he is a reflection of the values we hold dear. Portraying such a multifaceted character is both rewarding and challenging and I am grateful for the opportunity to bring him to life once again. I am excited for viewers to join us on this nostalgic journey, as we laugh, cry, and rediscover the beauty of family and relationships,” shared Rajesh Kumar while expressing his delight in returning in the third season.

Embark on a heartfelt journey through the cherished memories of 90’s India in Yeh Meri Family S3. Produced by The Viral Fever, the series will stream exclusively on Amazon miniTV for free within Amazon’s shopping app, on Fire TV, and Play Store.

The post Yeh Meri Family returns with the third season on Amazon miniTV! first appeared on Latest News, Breaking News, National News, World News, India News, Bollywood News, Business News, Politics News, Sports News, Entertainment News - CineBuster.

Set against the backdrop of modern ruins in NCR, Gurgaon, and Noida, the film takes audiences on a vindictive ride, delving into the life of Haddi, a rookie transgender — portrayed by Nawazuddin Siddiqui—who comes from Allahabad to Delhi to join a gang of transgenders and climbs up to the top of the criminal food chain to avenge his family who was wronged by a mighty powerful gangster turned politician played by Anurag Kashyap. Co-written by Akshat Ajay Sharma and Adamya Bhalla, ‘Haddi’ presents a gritty and twisted revenge drama that skilfully exposes the intricate nexus of the criminal underbelly operating throughout the capital city.

The excitement and anticipation have been at an all time high ever since the makers revealed a never-seen-before transgender avatar of Nawazuddin Siddique. Fans are in disbelief seeing Nawazuddin in this unrecognisable drag avatar and to provide the fans some relief, ZEE5 has announced the premiere date of Haddi – 7th September.

Trailer Link – https://youtu.be/SRhDjptowzE

Anurag Kashyap said, “I am proud of Akshat and the hard work he has put in to make Haddi what it is. Akshat has assisted me as an AD (assistant director) for many years, and I was lucky enough to get a front row seat as an actor in his debut film as a director. Haddi is racy, passionate, full of revenge and drama, intense and unlike anything you have ever seen before. Also, fans are going to love Nawaz in this unrecognisable but moving part as he has outdone himself yet again. I am excited for the release of Haddi on ZEE5 and I hope that the viewers have a mad ride watching this crime vengeance drama”.

Zeeshan Ayyub said, “We’re filled with anticipation for the Haddi premiere on ZEE5. This film truly deserves the affection, acclaim, and attention it’s bound to receive. Akshat, our debut director, has brilliantly helmed the project. To those intrigued by the trailer, I assure you, it’s merely a teaser of the excitement in store. Haddi is an exhilarating journey, captured with remarkable aesthetics. The entire cast, including Nawaz, Anurag sir, Ila mam, and myself, have invested our passion, effort, and affection into this endeavour”.

Ila Arun said, “With an interesting storyline, a detailed script and an engaging plot, Haddi is a different and a special kind of revenge drama film portraying the community of transgenders. Essaying the role of Revati Maa was very special as she is an important character in the film. Accidentally, I am also the only female artist in the film. When you watch Haddi, it depicts gang war, emotions, a truth about life and reality, power structure and how the corrupt society is encashing the weaknesses of transgenders and their fight for rights. I hope that the fans watch and love Haddi as it truly is different”.

Haddi will premiere on ZEE5 on 7th September 2023.

The post ‘Haddi’, starring Nawazuddin Siddiqui and Anurag Kashyap, drops trailer! first appeared on Latest News, Breaking News, National News, World News, India News, Bollywood News, Business News, Politics News, Sports News, Entertainment News - CineBuster.

In the series, Rajesh Kumar, a well-known TV actor, and comedian, plays the role of Sanjay Awasthi, a typical father from the 1990s. Touching upon the intricacies of the 90s show that audiences can strike a relatable chord with, Rajesh remarked, “There is no reason for the audience to not relate to the show. As I said, it is a very simple storytelling. Agar kisi ko aaj ke yug me ye kahaani pasand hai, toh usko kisi bhi yug me, kisi bhi era me nana-nani, dada-dadi ki kahaani pasand aati hi hai. You will find it very simple, you will find emotions in it but you won’t find fear in it. You won’t find kisi ne gun rakha hai Sir pe aur gangster war hai. Aise era me jo sehaj zindagi abhi bhi hai, but because we are running so fast we are ignoring that. This is like catching hold of the audience and telling them to sit, relax and go easy with their lives. That’s why people will love it and will definitely relate to the show.”

Echoing with the thoughts of Rajesh, Hetal Gada candidly shared her experience of living through the character of ‘Ritika Ashwathi’ with elements of relatability to the 90s era. “Ritika is a teenager sailing through her life. She has these wonderful experiences, she has these curious questions, and she has a bit of expectation from her friends and family. Because teenage is an age where you experience a lot of things, experience new emotions which you are not aware of and then you don’t know how to deal with it. So, everybody would relate to her because I, while playing Ritika’s character, mai bahut zyada relate kar paayi because when all of us are of that age, hum sab ek teenager wale phase mein hote hain. Hum sab is daur se guzartein hain. We all feel that the smallest of smallest problems are the biggest problems. And we consider them to be life’s biggest problems. Bahut bahut pyaara phase hota hai woh,” she said.

Hetal wrapped up by singing a heartfelt song in honor of her character, Ritika Awasthi.“One song I would like to dedicate to Ritika would be ‘panchi banu udti phiroon mast gagan me…’ She is like that,” she enthusiastically concludes.

Created by The Viral Fever, the series is currently available on Amazon miniTV within the Amazon Shopping App and on Fire TV for absolutely free.

The post ‘Yeh Meri Family’ actor Rajesh Kumar shares his views on the series striking a relatable chord with viewers! first appeared on Latest News, Breaking News, National News, World News, India News, Bollywood News, Business News, Politics News, Sports News, Entertainment News - CineBuster.

Talking about her experience in the series that touched her heart, Juhi said, “Set in the 90s the nostalgia takes me back to my childhood, when life was much more vibrant, and one could experience the moment fully without being hooked to digital gadgets. The family bonding and simplicity used to make life so real, and it was so heart-warming for me”.

Commenting on the parenting style she mentioned, “90s era brings the true meaning of life, school days, simple life, life was jovial/joyful at that time. Although there is something that I do not relate to like the parenting style from the 90s. The parenting style has evolved a lot since it was in the 90s. In today’s time we cannot scold them (I cannot twist my daughter’s ears or slap her face) but the purpose of wanting to straighten the kids up remains the same as always.”

Produced by TVF, the new season of Yeh Meri Family is now streaming on Amazon miniTV for free within the Amazon shopping app and on Fire TV.

The post ‘Yeh Meri Family’ actor Juhi Parmar talks about evolving parenting style! first appeared on Latest News, Breaking News, National News, World News, India News, Bollywood News, Business News, Politics News, Sports News, Entertainment News - CineBuster.

Rajesh spoke candidly about how the simplicity and 90s nostalgic vibe of show made him say yes to it. He shared, “So, what made me say yes is definitely the simplicity of it and the storytelling of it, the nostalgic part of it, and definitely an opportunity to relive the 90s. So, there was no reason to say no to it. It is amazing to be a part of the Yeh Meri Family.” Talking about what makes this season different from the previous one, he said, “It’s all about storytelling. Why is it different is because it has been shot very simply and executed very simply. The performances are simple, the characters are simple. When you have all kinds of work happening around you, there’s a word to it. It’s ‘extraordinary.’ Not one word. It’s ‘extra ordinary.’ The moment you extra-ordinary, that means you are the most simple person on this planet. So, this is truly extra-ordinary.”

Describing his character, he expressed his views on how audience will see him in a distinctive yet relatable avatar. “As a character, definitely, you will get to see me in a different way where I am not trying to do something but I am at ease. They will see mera theheraav. They will see the pace of my character through my performance where it is very much at ease. We are not rushing to finish off our line or to meet the deadline. So, they will get to see a newer side, the way I deliver the line. They will not find anything odd or that we are forcing any content or any scene on them. We are just living in the moment in the episode.” Rajesh said.

It’s time to live life to the fullest and enjoy each and every moment with Yeh Meri Family. Created by The Viral Fever, the series is currently available on Amazon miniTV within the Amazon Shopping App and on Fire TV for absolutely free.

The post Rajesh Kumar says that the simplicity and 90s nostalgic vibe made his say yes to “Yeh Meri Family”! first appeared on Latest News, Breaking News, National News, World News, India News, Bollywood News, Business News, Politics News, Sports News, Entertainment News - CineBuster.