Devgn CineX Embarks on Its Next Phase: 18 New Screens Signal Southern Expansion into Bengaluru and Hyderabad by Year End

An 11-screen megaplex in Bengaluru and a 7-screen property in Hyderabad mark the brand’s boldest expansion yet, as it builds on a growing pan-India footprint of 57 screens across 19 locations

Devgn CineX, a rapidly growing luxury cinema exhibition chain in India, is stepping into a new era of expansion through two landmark additions to its footprint. By the end of this year, the company will launch an 11-screen megaplex in Bengaluru alongside a 7-screen complex in Hyderabad, establishing a firm presence in two of South India’s premier entertainment hubs.

The expansion builds on a strong run for the brand, which currently operates 57 screens across 19 locations pan-India, with 30 further screens already underway this financial year. The Bengaluru megaplex will be among the brand’s largest destinations to date, while the Hyderabad property extends its reach into a market known for its discerning, experience-hungry audiences. Together, the two launches mark a significant step in Devgn CineX’s plan to become one of the country’s leading exhibition players.

The growth comes at a moment when the brand is redefining what a trip to the movies can mean. Beyond the film itself, Devgn CineX has built its identity around hospitality, premium dining and immersive technology, from live screenings of marquee sporting events such as T20 cricket and the FIFA World Cup, to curated menus including bento-box concepts and healthier dining options, to venues that double up as spaces for corporate events and private celebrations. Digital engagement, loyalty programmes and data-led personalization are being woven in to make every visit more experiential and rewarding.

With India’s exhibition sector at an inflection point, driven by rising aspirations, growing discretionary spends and premium retail development, Devgn CineX is positioning itself not merely as a destination to watch films, but as a curator of experiences and relationships with its guests.

#AjayDevgn, Founder, Devgn CineX, “Bengaluru and Hyderabad have always had a strong connection with cinema and the audiences here have given my films a lot of love over the years. With Devgn CineX, the aim is simple, to give them a great cinema going experience. These two properties are an important step forward and there’s a lot more to come.”

We are delighted to welcome #MrAjayAgrawal as our Chief Executive Officer, with a vision to elevate customer experience and driving our next phase of growth. Ajay brings decades of leadership experience across retail, infrastructure, financial services, and consumer-focused businesses, where creating exceptional customer journey has consistently translated into sustainable business growth.

“Bengaluru and Hyderabad are pivotal markets for us, and these two properties reflect the scale of our ambition. As we grow, our focus remains on building a future-ready organisation where every guest interaction, from the moment of booking to the last frame on screen, is seamless, personal and memorable,” said Ajay Agrawal, CEO, Devgn CineX.

By Keerti Kadam